
Brad Bergeron
Partner | Director of Research, Strategy, & Innovation
Thrive
MID '17
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Brad Bergeron
Partner | Director of Research, Strategy, & Innovation
Thrive
MID '17
Bradley Bergeron is a passionate storyteller and collector of experiences. As a Partner and the Director of Research, Strategy, & Innovation at Thrive, he leverages human-centered and evidence-based design as a catalyst for transformation. He looks for ways to connect empathy to inspiration and uses inspiration to drive meaningful action. He is a multidisciplinary thinker and doer – thanks to a strong background that bridges research, strategy, and design – superpowered by a foundation in the performing arts. Adept at helping people develop deep understanding, Bradley helps frame profound insights, identify new opportunities, and take bold actions.
Bradley started his career as a professional actor and production designer for the entertainment industry. He enjoys the balance of technical craft and creative artistry. After 10 years in the entertainment industry as a production designer and performer Bradley was recruited into project management and systems design and integration for the AV and broadcast industry. It was in this role that Bradley discovered Industrial
Design, the perfect culmination of all of his skills and passions.
Bradley holds a Masters of Industrial Design from the Georgia Institute of Technology and a BA in Theatre from Georgia College & State University.